X

Where your Moto X gets made (pictures)

Go inside the Fort Worth, Texas, factory where the first phone from Google's Motorola is being assembled by American workers. It takes up an area roughly equivalent to three football fields.

img-20200924-185317
img-20200924-185317
Eric Mack
Eric Mack has been a CNET contributor since 2011. Eric and his family live 100% energy and water independent on his off-grid compound in the New Mexico desert. Eric uses his passion for writing about energy, renewables, science and climate to bring educational content to life on topics around the solar panel and deregulated energy industries. Eric helps consumers by demystifying solar, battery, renewable energy, energy choice concepts, and also reviews solar installers. Previously, Eric covered space, science, climate change and all things futuristic. His encrypted email for tips is ericcmack@protonmail.com.
Eric Mack
crowds.jpg
1 of 16 Eric Mack/CNET

Moto X-making masses

Motorola claims the Moto X is the first smartphone ever to be assembled in the United States, and on Tuesday, CNET got a look inside the Fort Worth, Texas, factory where the device gets made. The Moto X facility employs more than 2,000 people in a space used to make Nokia cell phones many years ago. The Moto X operation takes up an area roughly equivalent to three football fields, with room to expand.
IMG_0086.jpg
2 of 16 Eric Mack/CNET

Components everywhere

Bins of components are constantly being shuttled around the Moto X factory floor, which operates 24 hours a day on 12-hour shifts.
metalcasings.jpg
3 of 16 Eric Mack/CNET

Colorful assembly

Batches of Moto X components are put together and then sent down a long assembly line that grows more colorful as custom backplates and accents are added toward the end of the process.
IMG_0252.jpg
4 of 16 Eric Mack/CNET

Quality assurance

The Moto X goes through a number of quality checks as it heads down the assembly line.
gasketcheck.jpg
5 of 16 Eric Mack/CNET

Monitoring the parts

A Moto X factory worker ensures that a gasket is properly in place with the help of a monitor above his work space.
reflection.jpg
6 of 16 Eric Mack/CNET

Reflections on a smartphone

Moto X factory workers are reflected in one of the tools of their trade. The facility employs more than 2,000 people.
colorcasings.jpg
7 of 16 Eric Mack/CNET

Wrapping up

At the end of the assembly line, stickers, cords, and glossy paperwork are added to the final Moto X package.
shotfromabove.jpg
8 of 16 Eric Mack/CNET

Hard at work

Moto X production began in earnest at the Texas factory on August 6 and has ramped up to 100,000 units of the customizable smartphone per week, according to Mike McNamara, CEO of Flextronics, the contract manufacturer that runs the Fort Worth facility.
lineofworkers.jpg
9 of 16 Eric Mack/CNET

Factory floor

Mike McNamara, CEO of the contract manufacturer that runs the Moto X facility, points out that there's plenty of room for the operation to expand.
factoryworkers.jpg
10 of 16 Eric Mack/CNET

At work

The Moto X factory floor operates 24 hours a day on 12-hour shifts. While the factory floor was about half empty when CNET visited, the busy side of the room was filled with enough production lines to fill a space roughly the size of a football field.
motomac.jpg
11 of 16 Eric Mack/CNET

Moto meets Mac

Even in a building dedicated to creating Android devices, there are a few Apple products being used in service of the mission.
perryschmidt.jpg
12 of 16 Eric Mack/CNET

Sharing a Moto moment

Google Chairman Eric Schmidt and Texas Governor Rick Perry were among the guests attending Tuesday's official opening ceremony at the Flextronics factory in Fort Worth, Texas, where the Moto X is being assembled.
colors.jpg
13 of 16 Eric Mack

Texas mesquite

The custom wood backing for the Moto X reveals itself to be more than a unicorn. Texas Governor Rick Perry cheekily asked if he could have his "made from mesquite."
flags.jpg
14 of 16 Eric Mack/CNET

Made in Texas

Motorola flew its newly revamped colors, as well as those of the Lone Star State, at the official opening ceremony held at the Flextronics factory in Fort Worth, Texas, where the Moto X is being assembled.
madeinUS.jpg
15 of 16 Eric Mack/CNET

Made in the US

A sign outside the Flextronics facility makes it clear that the first phone from Google's Motorola is being made in America. Motorola says the Moto X is the first smartphone ever to be assembled in the United States.
buffalo.jpg
16 of 16 Eric Mack/CNET

Uninterested observers

This small herd of American bison reside just down the road from the Moto X factory. It was unclear if any were Apple or Android fanboys.

More Galleries

My Favorite Shots From the Galaxy S24 Ultra's Camera
A houseplant

My Favorite Shots From the Galaxy S24 Ultra's Camera

20 Photos
Honor's Magic V2 Foldable Is Lighter Than Samsung's Galaxy S24 Ultra
magic-v2-2024-foldable-1383

Honor's Magic V2 Foldable Is Lighter Than Samsung's Galaxy S24 Ultra

10 Photos
The Samsung Galaxy S24 and S24 Plus Looks Sweet in Aluminum
Samsung Galaxy S24

The Samsung Galaxy S24 and S24 Plus Looks Sweet in Aluminum

23 Photos
Samsung's Galaxy S24 Ultra Now Has a Titanium Design
The Galaxy S24 Ultra in multiple colors

Samsung's Galaxy S24 Ultra Now Has a Titanium Design

23 Photos
I Took 600+ Photos With the iPhone 15 Pro and Pro Max. Look at My Favorites
img-0368.jpg

I Took 600+ Photos With the iPhone 15 Pro and Pro Max. Look at My Favorites

34 Photos
17 Hidden iOS 17 Features You Should Definitely Know About
Invitation for the Apple September iPhone 15 event

17 Hidden iOS 17 Features You Should Definitely Know About

18 Photos
AI or Not AI: Can You Spot the Real Photos?
img-1599-2.jpg

AI or Not AI: Can You Spot the Real Photos?

17 Photos