/> ED I T O R S C H O I C E IN N O V A T IO N A W A R D
X

The Texas town where smartphones are made (pictures)

Crave's Eric Mack recently toured the Texas factory where the Moto X is being assembled, and he also poked around the neighborhood to see if Motorola could be starting a new trend in American manufacturing.

headshots_Erick_Mack_140x100.jpg
Eric Mack
IMG_0053.jpg
1 of 10 Eric Mack/CNET

Easy in, easy out

Crave visited Alliance, Texas, this week to attend an official opening ceremony for the new Moto X factory there and tour the premises. Above, the Texas state flag flaps in the wind in front of the control tower for the Alliance Airport. The corporate and cargo air complex is a five-minute drive from the Moto X factory, with no TSA lines in sight. Alliance is a 17,000-acre planned community and foreign trade zone owned by Ross Perot Jr.'s real estate development company. It lies within Fort Worth and three other nearby Texas towns.
ALLIANCE_AIR_TRADE_CENTER-HC13828.jpg
2 of 10 Hillwood

Globally connected

The entire world is just down the road from the Flextronics factory via Alliance's AirTrade Center. The factory employs more than 2,000 American workers to assemble the Moto X smartphone. Retrofitting the plant cost $25 million; the facility was used by Nokia to assemble cell phones in the late 1990s and early 2000s.
IMG_0027.jpg
3 of 10 Eric Mack/CNET

Jet-setting

Corporate honchos and government officials can easily jet in and out of Alliance via its streamlined corporate terminal for craft ranging from helicopters to private jets. It also seems to be one of the best spots around for spotting 10-gallon hats.
IMG_0031.jpg
4 of 10 Eric Mack/CNET

Fly by night... or whenever

Alliance's corporate air terminal is a key starting point for business here. Mercedes Benz, Amazon, and Lockheed Martin are among the many and varied big names that house part of their operations in Alliance's industrial, warehousing, and office spaces.
_HWD9797.jpg
5 of 10 Hillwood

Shopping close to home

Bison roam right next door to this Cabela's in Alliance, Texas, teasing hunters shopping inside for their next outing. The retail chain carries equipment and clothing for hunting, camping, fishing, and other outdoor pursuits.
HC19262.jpg
6 of 10 Hillwood

Not a bad way to live

Rent at this Alliance-owned development starts at a reasonable $875 a month and puts you about 15 minutes away from either the Flextronics Moto X factory or downtown Fort Worth. It's the kind of place that should be within the budget of some of the more senior factory floor workers -- nice digs, especially compared with the dingy workers' dorms at China's Foxconn City.
IMG_0008.jpg
7 of 10 Eric Mack/CNET

Alliance's biggest residents

A herd of bison graze in a field on the side of Alliance Gateway Freeway, one of the main highways through Alliance, and just down the road from the Moto X factory. The bison in this shot are seen through a fisheye lens to make sure they look sufficiently intimidating to any hunters shopping at Cabela's next door (and viewing this gallery on their custom-camoflauge Moto X smartphones) who might be tempted by an easy hunt.
rail.png
8 of 10 AllianceTexas

Getting railroaded

Alliance bills its rail yard and transportation hub as an "inland port."
420091_368697279816825_1036753178_n.jpg
9 of 10 City of Fort Worth

Not far from the big city

Just barely within city limits, the heart of Alliance is about 20 miles from downtown Fort Worth, shown here.
IMG_0071.jpg
10 of 10 Eric Mack/CNET

View from a smartphone nursery

The view from the front of the Moto X factory. This just might be corporate heaven.

More Galleries

2022's best TV shows you can't miss on Netflix, HBO, Disney Plus and more

More Galleries

2022's best TV shows you can't miss on Netflix, HBO, Disney Plus and more

64 Photos
The best Nintendo Switch games to play right now

More Galleries

The best Nintendo Switch games to play right now

41 Photos
The Porsche Taycan Sport Turismo is the EV of our dreams

More Galleries

The Porsche Taycan Sport Turismo is the EV of our dreams

7 Photos
2023 Cadillac Escalade V: Ready to roar

More Galleries

2023 Cadillac Escalade V: Ready to roar

5 Photos
Movies coming in 2022 from Marvel, Netflix, DC and more

More Galleries

Movies coming in 2022 from Marvel, Netflix, DC and more

69 Photos
Best dating apps of 2021

More Galleries

Best dating apps of 2021

13 Photos
2022 BMW CE04 is a futuristic electric scooter built for today

More Galleries

2022 BMW CE04 is a futuristic electric scooter built for today

26 Photos