The Samsung H1 -- also known as the Vodafone H1 360 -- is the vehicle Vodafone is stuffing with the petrol of its Vodafone 360 service.
On other phones, using Vodafone 360 means installing an app, and on most phones, you'll only get access to the service's address book feature. It aims to bring together your contacts from social networks, and has a handy Web site so you can manage them online as well as on your phone.
In the Samsung H1, it's all baked in, with a groovy user 3D interface to boot. You also get the full range of Vodafone 360 features, such as the ability to prod your friends with a message telling them where you are, including a link to the built-in map application.
Samsung and Vodafone will also be releasing a less-expensive model called the Samsung M1, which it insists on also referring to as the Vodafone M1 360 by Samsung.
Click continue to see more of the Samsung H1 in action.
Update: You can pre-order the H1 from Vodafone now, and it will go on sale on 30 October. It will cost from free on a two-year, £35-per-month contract.