Though this store may say it's an iPhone, the presence of Talk and End keys below the display give it away as a fake. It's certainly not worth the 185 euro ($272) price tag.
This "Touchscreen i9" looks a bit more like the actual iPhone, but it's still not the real thing.
Even a SIM card wouldn't help this fake.
This iFauxne even had the Apple Logo and "Designed by Apple in California" on its back side. But a trained eye will notice the odd speakers at the bottom.