The Google Nexus One -- the 'Google phone' -- has flown out of the mist of rumour and speculation, but it's more of a snowball to the side of the head than an out-of-control freight train of awesomeness. In a nutshell, it's a new smart phone from HTC, makers of the Crave-favourite Hero, just with a Google logo. But is it a game-changer or just more of a good thing?
There's no doubt the Nexus One is packed with fantastic smart-phone features. It's the first phone to run version 2.1 of Google's Android operating system, and there's a 1GHz Snapdragon processor inside to keep things snappy. The Nexus One will come with 512MB of built-in memory and include a 4GB microSD card.
The phone definitely has us drooling, but Google's gambit isn't actually to get into making phones -- the release of Android was its bid to revolutionise mobiles. Instead, it wants to change how phones are sold with an easy-to-use Web site where people can pick up the Nexus One and its future siblings, either SIM-free or with a contract from a choice of networks. That sounds pretty standard to us in the UK, but in the US people tend to be tied to particular operators, many phones don't work across a choice of networks, and SIM-free mobiles are uncommon.
So is all the hype surrounding the Nexus One justified? Yes and no. The phone looks exciting, and if it lives up to the standard set by previous HTC Android phones, its fresh features and big, bright screen will definitely make it a contender for king of the droids. But we don't think Google's emphasis on its online shop will cause much excitement in our green and pleasant land.
The phone is available for sale unlocked and SIM-free today at the Google phone Web site for $529 (£330), and we're thrilled that Google is happy to ship to the UK. It's also suggested to buy a UK power adaptor and you have to pay for shipping, bringing the total to $578.64 (£360.93) -- which we think is a fantastic price for what promises to be an excellent phone, although we'd suggest you wait for the reviews to come out unless you're already turning purple from holding your breath. If you don't want to go SIM-free, Google says that the Nexus One will also be available bundled with a Vodafone tariff in Europe starting in spring this year.
Click 'Continue' to get up close and personal with the Nexus One and its features.
Update: We wrote that you're forced to buy the UK charger, but although the charger is automatically added to your purchase, you can remove it before you check out.
Happily, customs doesn't charge duty on mobile phones, but you will have to pay VAT. Based on the current HMRC official exchange rate, VAT will cost you £61.09 for the phone and £2.31 for the optional UK charger. Check out Duty Calculator, a great tool for figuring how much duty and tax you'll have to pay on stuff.
Google says the phone will be shipped by DHL, which says it charges £1.25, or 2 per cent of the total duty and VAT incurred, whichever is greater. That means another £1.27 if you get the phone and the charger.
Update 2: You can read our hands-on impressions with the Google Nexus One here.