Intel shows off the MICA smart bracelet (pictures)

Intel kept up its expansion into wearable devices by unveiling this week the MICA, or "My Intelligent Communication Accessory," a piece of high-fashion women's jewelry built with Intel technology.

The chipmaker brought an early model of the device, which will go on sale by the holidays for under $1,000, to CNET's New York office Thursday.

The MICA includes a 1.6-inch curved sapphire touchscreen that sits at the bottom of the wrist.

The device can be used for calendar reminders, meeting alerts, and SMS messages. Also, a 3G cellular radio will be available to allow for data communication without the need to pair with a smartphone.

Two designs will be available: One (shown above) with white water-snake skin, tiger's eye, and obsidian, and the other with black water-snake skin, pearls, and lapis stones.

The cuff-style device, worn here by CNET's Bridget Carey, opens via a clasp hidden under the gemstone.

A number of other companies have worked to make wearable tech more fashionable, including Google, with its Glass digital headset developed with fashion designer Diane von Furstenberg.

Intel's strategy with wearables has been to develop devices that look like everyday items but include some added tech features, as with its headphones that also track a user's heart rate.

The MICA can charge wirelessly or via a USB port fitted within the bracelet.