X

Fujifilm FinePix HS10: Ta-dah! 30x zoom makes people disappear

Sufficiently advanced technology is indistinguishable from magic, but not many gadgets do old-school magic tricks. Fujifilm's HS10 can't tell you which is your card, but it will make people... disappear!

richard-trenholm-square.jpg
richard-trenholm-square.jpg

Richard Trenholm

See full bio
hs10-right-front.jpg
1 of 3

We've known for a while that some technology is just magic. Usually, however, it's tech that seems impossibly small for what it does, or does something so fiendishly clever we just can't wrap our heads around how it works. But it's rare that a gadget pulls off anything so old-school as an actual magic trick. Abra-cadabra piff-paff-poof, then, with the Fujifilm FinePix HS10: a superzoom camera that actually makes people... disappear!

The HS10 packs a giant 30x optical zoom, with a focal length of 24-720mm equivalent to a 35mm camera. It's almost, but not quite, the first 30x optical zoom on the market: Olympus has also outed a 30x model, the SP-800UZ, ahead of the PMA show.

It features all the top-end bells and whistles you'd expect: raw shooting, an electronic viewfinder that knows when you're looking in it, and sensor-shifting image stabilisation, as well as the usual digital stabilisation and high ISO jiggery-pokery. It even borrows low-light cleverness from Fuji's EXR cameras, automatically combining multiple snaps at different settings to come up with one, optimised final shot. Clever, but not magic.

Video is of the high-definition variety, in glorious 1080p and stereo sound. A slo-mo mode captures 1,000 frames per second, or there's a 10fps full-resolution burst mode for stills. Motion panorama setting lets you sweep the camera in one motion and end up with multiple pictures neatly stitched into a panorama shot. If that's not magic, what is?

This is: when we get our hands on the HS10 for a full review, the first thing we're going to test is the intriguing motion remover mode. This also takes multiple snaps and combines them, but instead loses anything that's different about each snap, like people moving through the frame. The obvious application is excising wandering tourists from holiday snaps of famous landmarks. Magic.

Click 'Continue' through our gallery of official pictures as we pull pricing and availability out of a hat.

hs10-back.jpg
2 of 3
The HS10 includes a tilting 76mm (3-inch) screen.
hs10-front.jpg
3 of 3
The HS10 arrives in early April, and will set you back £400. Right, we're off to have a crack at sawing someone in half. Any volunteers?

More Galleries

2022's Best TV Shows You Can't Miss on Netflix, HBO, Disney Plus and More

More Galleries

2022's Best TV Shows You Can't Miss on Netflix, HBO, Disney Plus and More

95 Photos
Movies Coming in 2022 From Marvel, Netflix, DC and More

More Galleries

Movies Coming in 2022 From Marvel, Netflix, DC and More

84 Photos
24 things you should never, ever google

More Galleries

24 things you should never, ever google

25 Photos
The Absolute Best Games on Nintendo Switch

More Galleries

The Absolute Best Games on Nintendo Switch

36 Photos
Trackside With the 2023 Chevy Corvette Z06

More Galleries

Trackside With the 2023 Chevy Corvette Z06

47 Photos
The 51 Best VR Games

More Galleries

The 51 Best VR Games

53 Photos
DIY scratched screen repair: Magic and myths

More Galleries

DIY scratched screen repair: Magic and myths

10 Photos