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With blue skies and palm trees, you know you're in San Diego.
You can always count on Samsung to have one of the largest booths at the show.
On the first day of the show Omar Khan, Samsung's SVP of strategy and product management, introduced the new Moment Android smartphone for Sprint.
New Windows Mobile 6.5 devices lined a long table at the Microsoft booth.
The CTIA Hot for the Holidays contest asked judges to pick the best devices at the show. The smartphones category included new and existing models.
The W Phonewatch from Kempler and Strauss lets you make Bluetooth headset calls from your wrist.
A visit to Motorola's booth shows that the company has jumped into Android in a big way.
You also could dance the day away at Motorola's booth.
While roaming the show floor, we caught a quick look at the new Sony Ericsson Xperia X2.
Though they're regulated to a corner of the convention center, cell phones accessories play a big role at CTIA.