Outlook: The A7 III inherits a lot of the enhancements Sony has put in its other cameras over the past couple of years, notably a much-improved autofocus system, better photo quality and longer battery life, so this midrange full-frame model promises to be an excellent value for $2,000.
Outlook: GoPro harkens back to its early naming for its new entry-level action camera. The design retains a lot of the aspects of the older Hero5 and Hero6 models, such as the 2-inch touchscreen and voice control. But the company streamlined the interface to be a lot less intimidating to newbies.
Outlook: An addition to Fujifilm's mirrorless lineup, this model is essentially an upgrade to the fan favorite X-T2. New capabilities include Cinema 4K support for video and sensor-shift image stabilization -- a first for Fujifilm.
Outlook: A new midrange mirrorless camera, the GX9 has some of our favorite features, such as the tilting viewfinder of the older GX85 and an anti-aliasing-filter-free version of the Four Thirds sensor to improve sharpness.
Outlook: The biggest update to Pentax's already-excellent flagship full-frame model is a claimed two-stop increase in tonal range and better results with its Pixel Shift Resolution mode, thanks to a better processing pipeline.