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An afternoon at the outdoor startup fair (photos)

The city of Mountain View, Calif., hosts its first open-air startup festival alongside the annual Startup Conference. Browse the pitches.

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James Martin
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1 of 13 James Martin/CNET

The outdoor startup market

The plaza in front of City Hall became "Startup Village" today in downtown Mountain View, Calif., where CEOs, developers and venture capitalists gathered to see the work from more than two dozen nascent companies.
The outdoor festival was being held as part of The Startup Conference, a program on all things startups, ranging from finding jobs to finding funding, everything in between.
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AdEspresso aims to makes Facebook ads simple, effective

AdEspresso uses detailed targeting and analytics to makes Facebook ads simpler to manage and easier to scale.
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3 of 13 James Martin/CNET

Wristag wearable wallet

The wearable wallet, Wristag, is an Near Field Communications, or NFC payment system.
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4 of 13 James Martin/CNET

Text your vote for the best

Visitors to the Startup Village could text a vote for their favorite startups, giving them a shot at the People's Choice Award.
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Scendify social recruiting

Scendify social recruiting uses social networks to recruit the best job candidates.
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6 of 13 James Martin/CNET

The plaza conference

It was a sunny day of outdoor business browsing for the 1,500 attendees in Mountain View, Calif.
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Caricatures for Kuyam

Jackie Change drew caricatures for a chance to win an iPod for Kuyam, a company that wants to better organize your life by helping you schedule and share your appointments.
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8 of 13 James Martin/CNET

Expansion Bridge

Expansion Bridge empowers businesses by providing operating infrastructure, staff, and full software engineering teams.
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9 of 13 James Martin/CNET

SugarSync

SugarSync cloud services give you your information, anywhere.
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Uservoice

Uservoice wants to make customer service better by providing help desk and knowledge-based software.
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Gamers Portal

Gamers Portal is a social network just for gamers.
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Panels, pitches, and speakers

Just inside the plaza, the one-day conference includes a full schedule of panels, pitches, and speakers.
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Don't pitch me bro

A stencil at Startup Village begs "Don't pitch me bro."

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