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HolidayBuyer's Guide

Central hub

Start here

Spark Video

Spark Video templates

Spark Video media

Spark Video themes

Spark Post

Spark Post layout choices

Spark Post text boxes

Spark Post colors

Spark Post filters

Spark Post watermark

Spark Page templates

Spark Page templates

Spark Page embeds

Spark Page PIP

Spark Page media

Adobe Spark is free, but you have to create an Adobe ID and be logged in to use it.

Caption by / Photo by Lori Grunin/CNET

Spark on the Web unifies all your projects, regardless of format.

Caption by / Photo by Lori Grunin/CNET

Unlike the iOS apps, which exist individually, the Web app has a central starting point for any project.

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Before you start, it shows you an outline of the process.

Caption by / Photo by Lori Grunin/CNET

All of these are actually the same; they just have custom text prompts which try to give you some guidance. For instance, the Hero's Journey template has five slides; the first is Setup, with the prompt "Tell us about the hero and their world before the quest begins." In this respect, Spark Video is the least smart of the apps.

Caption by / Photo by Lori Grunin/CNET

You can create videos using three types of elements: photos, text or (in my opinion) select from a set of rather cheesy iconic graphics. Oddly enough, you can't add videos in Video.

Caption by / Photo by Lori Grunin/CNET

Video comes with a variety of themes that you can't really deviate from.

Caption by / Photo by Lori Grunin/CNET

The app has a reasonable selection of usable fonts, and as you resize the text box it scales and wraps the text automatically.

Caption by / Photo by Lori Grunin/CNET

You can change the text-box shape; text and accent colors; typeface; increase or decrease line spacing; alignment; and the transparency of the shape. The style suggestions control cycles through all the variations built into the themes.

Caption by / Photo by Lori Grunin/CNET

You can choose from quite a few different background shapes for text.

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There are palettes that you can cycle through as well as individual colors you can choose for text and shapes.

Caption by / Photo by Lori Grunin/CNET

You can scale and rotate images as well as apply filters designed to work with the preset themes.

Caption by / Photo by Lori Grunin/CNET

Spark is targeted at small businesses, nonprofits and other working folks who don't create graphics professionally, so I guess Adobe thinks that spamming people with a post watermarked #AdobeSpark looks professional.

Caption by / Photo by Lori Grunin/CNET

Unlike Post, you're restricted to the formatting defined by each template.

Caption by / Photo by Lori Grunin/CNET

I wish there were a larger selection of templates and the ability to remove effects filters like you can do in Spark Post.

Caption by / Photo by Lori Grunin/CNET

You can embed videos from YouTube, Vimeo or ones created by Spark Video (which are hosted by Adobe).

Caption by / Photo by Lori Grunin/CNET

You can add picture-in-picture scrolling boxes with photos, captions, buttons and video embeds.

Caption by / Photo by Lori Grunin/CNET

Page can also automatically create photo grids.

Caption by / Photo by Lori Grunin/CNET
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