Windows chief bows out
special feature As Vista hits store shelves after a long five years, Microsoft veteran Jim Allchin heads for retirement.
Vista's last mile
Staff Writer, CNET News.com
Published: January 29, 2007 4:00 AM PST
del.icio.us 
Digg thisREDMOND, Wash.--Sitting behind a one-way mirror, a white-haired man struggles to access a shared music library within Windows Vista.
"I'm lost," he says. "I'm in trouble here."
On the other side of the glass, several Microsoft executives try to talk him through the experience. Thousands of people have gone through similar tests inside Microsoft's usability lab. But on this day, February 1, 2006, the person inside Building 28 isn't just some random beta tester. It's Windows boss Jim Allchin.
And at that time, Allchin had plenty to grouse about. Windows Vista had been in testing for many months. The company had already drastically reshaped the operating system to try to get Vista onto store shelves by the holidays, but by Microsoft's own account there were still lots of bugs. While the latest versions of Windows Media Player and Internet Explorer that Allchin put through their paces had improved since his last trip to the labs, other parts of Vista were still driving him crazy.
Fast-forward nearly 12 months. Although Microsoft couldn't get through 2006 without being forced to delay Vista once again, by the start of 2007--after five years in development and endless feedback from thousands of testers--the majority of Allchin's gripes had finally been addressed.
The result: Vista is ready for the masses and set to hit store shelves on Tuesday. One day later, Allchin, as promised, will retire after 16 years with the software maker.
It's not yet clear how Allchin's latest product will affect his legacy. While early reviews of the operating system have been lukewarm, Allchin said he is confident that time will show Vista to be a significant improvement over previous versions of Windows.
A case in point: Vista's networking feature--one of Allchin's biggest gripes a year ago. Now, when users connect to a new network, they are asked if it is a home, work or public network, with the operating system automatically setting firewall and other settings based on that decision. That's a far cry from early testing.
"If you back up 18 months ago or whatever, the networking was so complicated to figure it out," Allchin said in an interview last week. "I actually think at that time it was probably worse than XP, and now we're dramatically better."
Security. Searching. Photos. Music. They're all much improved, Allchin says.
Remember Longhorn?
But outsiders often point to what might have been, recalling the company's original vision, shown by Microsoft Chairman Bill Gates at a developer conference in October 2003. Microsoft wowed developers with a bold new Windows, code-named Longhorn, built around a new file system and deep changes to the way Windows works under the hood. At the end of the conference, the company provided developers with an early test version of the software, packaged in a sleek black package labeled simply "The Goods."
As Microsoft tried to get all of the pieces to work together, however, it found it wasn't going to be able to deliver those goods in any reasonable time frame. It began working on a plan B, with fewer changes deep within Windows and more modest improvements in desktop searching.
In August 2004, Microsoft confirmed it was revamping its plans, pulling out the file system and making other changes as part of an effort to get the operating system ready in time for the holiday 2006 shopping season.
Despite the changes, Allchin said he has no doubt Vista will be "a blockbuster," but said "it will probably be years before it is fully appreciated."
That's nothing new from his perspective. "When we did Windows XP, everybody said, 'Oh, ho hum,' and now everyone is saying, 'It's so good, I don't see how Windows Vista is going to blah, blah, blah.'"
For Allchin, it's the attention to the little things that makes Vista stand out from past Windows releases. Allchin and the Windows design team put a huge amount of energy into getting little details right in Vista--from the little swishes that appear as a window is opened, to a new array of system sounds, to the fact that a folder now displays a visual representation of its contents.
"It's the only way to be," Allchin said of his focus on details. "It's nice to be able to paint broad strokes and the like, but it's the attention to details--that's what the customers are actually going to experience."
The top developers working on Vista had to sign a pledge that whatever feature they were working on will not "look like ass."
That wasn't Allchin's idea, but he said he agrees with the concept, if not the pledge's exact wording. Not that Allchin has been shy with his feedback.
During that day in the usability lab a year ago, one of many such days he spent there, he grew frustrated over many details of how the music jukebox worked, such as a dialogue box that just won't go away.
"That's the way we design our system to be--hard to use," Allchin said, his frustration clearly getting the better of him. Moments later, though, he was effusive in his praise for another feature that automatically imports all of a user's music. "I love that. I love that. I love that," he gushed. "It's so much better. Hit one button, and everything is set for you."
The media player is of particular importance to Allchin, both because he is a music aficionado and because the software faces intense competition from Apple's iTunes.
During testing, he and Windows executive Dave Fester bemoaned how Vista handled music-related tasks. Not surprisingly, the competitive target was Apple.
"What is this?" Fester asked. "I am so confused as to what we are doing here. We just look so disconnected. We look so disconnected compared to the Mac."
Allchin responded, "I agree. I can't argue. I agree."
His critiques that day echoed the blunt, urgent e-mails Allchin sent in 2003 and 2004 while Microsoft was readying Vista. In one missive to Gates and CEO Steve Ballmer, Allchin noted that he would buy a Mac if he didn't work for Microsoft, saying that Microsoft had lost its way.
"I think our teams lost sight of what resilience means, what full scenarios mean, what security means, what performance means...I see lots of random features and some great vision, but that doesn't translate into great products," Allchin wrote.
Allchin concedes now that he wasn't always pleased with either the media player or the way it connected to devices, but said he is happy with where things are now, both with the music jukebox and with Vista as a whole.
"Everybody should know by now, from everything I've written or said, I am a harsh realist. I am harsh," he said. "I have to say that I'm also patient, and this product is going to do just fine."
That's not to say Allchin is ever satisfied.
You win some, you lose some
As Jim Allchin sits at a PC testing the new Internet Explorer, he is pleased with a new security feature that helps keep users from going to malicious sites. But the name, "Phishing Filter," just doesn't work for him.
"What's a phishing filter?" Allchin says during several days of testing at a usability lab at Microsoft's Redmond, Wash., campus last February. "It's so geeky."
After a bit more critiquing of the term, Allchin moves on to the next item on a list of things he's examining in the new browser. But an hour later, he is again fishing for a better name.
"The Phishing Filter, it's very strange," he says. "I don't like the whole idea here...of romancing this term. Do we really need to create yet another vernacular for humans to deal with?"
But open up Internet Explorer 7 today, and sure enough, there's the Phishing Filter.
"That's one that didn't get changed," Allchin reflects in a recent follow-up interview. That's not to say he has grown to like the name. "I think that we could have used a much simpler term that more regular people would understand instead of 'phishing.' And then 'filter' just makes it that much worse."
There was plenty of discussion about what the name of the new security feature would be, Allchin says. "But the team really felt like we would get ridiculed for trying to come up with a new term, because the industry had already decided that (phishing) was the term. My view is I'd rather think about regular users than what the industry thinks."
--Ina Fried
Images
Handing out the Vista 'goods'
A collection of Vista DVDs, from Longhorn to the present.
January 29, 2007
Behind the scenes for Vista
Photos from Redmond, where Microsoft is working hard to get the Windows update out of the door. November 8, 2006
Vista gets the shutter bug
The photo-importing wizard in Windows Vista has raised concerns. October 24, 2006
Security tweaks in Vista
Release Candidate 2 version lets people turn off feature. October 13, 2006
Power plans in Vista
Managing the drain on your laptop battery.June 2, 2006
Vista's got game
Taking advantage of 3D graphics and other features.March 21, 2006
Videos
Allchin's imprint on Vista
CNET News.com's Charlie Cooper, Mike Ricciuti and Ina Fried assess Allchin's legacy. January 19, 2007
Never-before-seen Vista features
Product manager Justin Hutchinson takes the CES floor to show off flashy new features. January 8, 2007
A secure Vista
Windows' chief gives tour of antiphishing and parental-control tools. January 27, 2006
Does Vista mean business?
A look at Vista's office functions, including publishing and information sharing. January 27, 2006
A view of Vista
Windows' chief answers questions from News.com readers. January 27, 2006
Vista coming your way
More answers from Allchin. January 27, 2006
Vista for developers
A look at how Vista could be used as a basis for graphics and data presentation. January 26, 2006
Credits
Editors: Mike Ricciuti, Leslie Katz
Design: Andrew Ballagh
Production: Kristina Wood
Vista's last mile
Staff Writer, CNET News.com
Published: January 29, 2007 4:00 AM PST
del.icio.us Digg thisREDMOND, Wash.--Sitting behind a one-way mirror, a white-haired man struggles to access a shared music library within Windows Vista.
"I'm lost," he says. "I'm in trouble here."
On the other side of the glass, several Microsoft executives try to talk him through the experience. Thousands of people have gone through similar tests inside Microsoft's usability lab. But on this day, February 1, 2006, the person inside Building 28 isn't just some random beta tester. It's Windows boss Jim Allchin.
And at that time, Allchin had plenty to grouse about. Windows Vista had been in testing for many months. The company had already drastically reshaped the operating system to try to get Vista onto store shelves by the holidays, but by Microsoft's own account there were still lots of bugs. While the latest versions of Windows Media Player and Internet Explorer that Allchin put through their paces had improved since his last trip to the labs, other parts of Vista were still driving him crazy.
Fast-forward nearly 12 months. Although Microsoft couldn't get through 2006 without being forced to delay Vista once again, by the start of 2007--after five years in development and endless feedback from thousands of testers--the majority of Allchin's gripes had finally been addressed.
The result: Vista is ready for the masses and set to hit store shelves on Tuesday. One day later, Allchin, as promised, will retire after 16 years with the software maker.
It's not yet clear how Allchin's latest product will affect his legacy. While early reviews of the operating system have been lukewarm, Allchin said he is confident that time will show Vista to be a significant improvement over previous versions of Windows.
A case in point: Vista's networking feature--one of Allchin's biggest gripes a year ago. Now, when users connect to a new network, they are asked if it is a home, work or public network, with the operating system automatically setting firewall and other settings based on that decision. That's a far cry from early testing.
"If you back up 18 months ago or whatever, the networking was so complicated to figure it out," Allchin said in an interview last week. "I actually think at that time it was probably worse than XP, and now we're dramatically better."
Security. Searching. Photos. Music. They're all much improved, Allchin says.
Remember Longhorn?
But outsiders often point to what might have been, recalling the company's original vision, shown by Microsoft Chairman Bill Gates at a developer conference in October 2003. Microsoft wowed developers with a bold new Windows, code-named Longhorn, built around a new file system and deep changes to the way Windows works under the hood. At the end of the conference, the company provided developers with an early test version of the software, packaged in a sleek black package labeled simply "The Goods."
As Microsoft tried to get all of the pieces to work together, however, it found it wasn't going to be able to deliver those goods in any reasonable time frame. It began working on a plan B, with fewer changes deep within Windows and more modest improvements in desktop searching.
In August 2004, Microsoft confirmed it was revamping its plans, pulling out the file system and making other changes as part of an effort to get the operating system ready in time for the holiday 2006 shopping season.
Despite the changes, Allchin said he has no doubt Vista will be "a blockbuster," but said "it will probably be years before it is fully appreciated."
That's nothing new from his perspective. "When we did Windows XP, everybody said, 'Oh, ho hum,' and now everyone is saying, 'It's so good, I don't see how Windows Vista is going to blah, blah, blah.'"
For Allchin, it's the attention to the little things that makes Vista stand out from past Windows releases. Allchin and the Windows design team put a huge amount of energy into getting little details right in Vista--from the little swishes that appear as a window is opened, to a new array of system sounds, to the fact that a folder now displays a visual representation of its contents.
"It's the only way to be," Allchin said of his focus on details. "It's nice to be able to paint broad strokes and the like, but it's the attention to details--that's what the customers are actually going to experience."
The top developers working on Vista had to sign a pledge that whatever feature they were working on will not "look like ass."
That wasn't Allchin's idea, but he said he agrees with the concept, if not the pledge's exact wording. Not that Allchin has been shy with his feedback.
During that day in the usability lab a year ago, one of many such days he spent there, he grew frustrated over many details of how the music jukebox worked, such as a dialogue box that just won't go away.
"That's the way we design our system to be--hard to use," Allchin said, his frustration clearly getting the better of him. Moments later, though, he was effusive in his praise for another feature that automatically imports all of a user's music. "I love that. I love that. I love that," he gushed. "It's so much better. Hit one button, and everything is set for you."
The media player is of particular importance to Allchin, both because he is a music aficionado and because the software faces intense competition from Apple's iTunes.
During testing, he and Windows executive Dave Fester bemoaned how Vista handled music-related tasks. Not surprisingly, the competitive target was Apple.
"What is this?" Fester asked. "I am so confused as to what we are doing here. We just look so disconnected. We look so disconnected compared to the Mac."
Allchin responded, "I agree. I can't argue. I agree."
His critiques that day echoed the blunt, urgent e-mails Allchin sent in 2003 and 2004 while Microsoft was readying Vista. In one missive to Gates and CEO Steve Ballmer, Allchin noted that he would buy a Mac if he didn't work for Microsoft, saying that Microsoft had lost its way.
"I think our teams lost sight of what resilience means, what full scenarios mean, what security means, what performance means...I see lots of random features and some great vision, but that doesn't translate into great products," Allchin wrote.
Allchin concedes now that he wasn't always pleased with either the media player or the way it connected to devices, but said he is happy with where things are now, both with the music jukebox and with Vista as a whole.
"Everybody should know by now, from everything I've written or said, I am a harsh realist. I am harsh," he said. "I have to say that I'm also patient, and this product is going to do just fine."
That's not to say Allchin is ever satisfied.
You win some, you lose some
As Jim Allchin sits at a PC testing the new Internet Explorer, he is pleased with a new security feature that helps keep users from going to malicious sites. But the name, "Phishing Filter," just doesn't work for him.
"What's a phishing filter?" Allchin says during several days of testing at a usability lab at Microsoft's Redmond, Wash., campus last February. "It's so geeky."
After a bit more critiquing of the term, Allchin moves on to the next item on a list of things he's examining in the new browser. But an hour later, he is again fishing for a better name.
"The Phishing Filter, it's very strange," he says. "I don't like the whole idea here...of romancing this term. Do we really need to create yet another vernacular for humans to deal with?"
But open up Internet Explorer 7 today, and sure enough, there's the Phishing Filter.
"That's one that didn't get changed," Allchin reflects in a recent follow-up interview. That's not to say he has grown to like the name. "I think that we could have used a much simpler term that more regular people would understand instead of 'phishing.' And then 'filter' just makes it that much worse."
There was plenty of discussion about what the name of the new security feature would be, Allchin says. "But the team really felt like we would get ridiculed for trying to come up with a new term, because the industry had already decided that (phishing) was the term. My view is I'd rather think about regular users than what the industry thinks."
--Ina Fried
Images
Handing out the Vista 'goods'
A collection of Vista DVDs, from Longhorn to the present.
January 29, 2007
Behind the scenes for Vista
Photos from Redmond, where Microsoft is working hard to get the Windows update out of the door. November 8, 2006
Vista gets the shutter bug
The photo-importing wizard in Windows Vista has raised concerns. October 24, 2006
Security tweaks in Vista
Release Candidate 2 version lets people turn off feature. October 13, 2006
Power plans in Vista
Managing the drain on your laptop battery.June 2, 2006
Vista's got game
Taking advantage of 3D graphics and other features.March 21, 2006
Videos
- Allchin's imprint on Vista
CNET News.com's Charlie Cooper, Mike Ricciuti and Ina Fried assess Allchin's legacy. January 19, 2007 - Never-before-seen Vista features
Product manager Justin Hutchinson takes the CES floor to show off flashy new features. January 8, 2007 - A secure Vista
Windows' chief gives tour of antiphishing and parental-control tools. January 27, 2006 - Does Vista mean business?
A look at Vista's office functions, including publishing and information sharing. January 27, 2006 - A view of Vista
Windows' chief answers questions from News.com readers. January 27, 2006 - Vista coming your way
More answers from Allchin. January 27, 2006 - Vista for developers
A look at how Vista could be used as a basis for graphics and data presentation. January 26, 2006
Credits
Editors: Mike Ricciuti, Leslie Katz
Design: Andrew Ballagh
Production: Kristina Wood
Vista's last mile
Previous page"He asks tough questions and he has high standards," said Mike Sievert, the corporate vice president in charge of marketing Windows. Sievert said he gets, on average, four e-mails a week from Allchin containing suggestions of things that need to be better.
"He's very interested in how we're doing in managing the reputation of Windows," Sievert said. Not content to let others handle all the Vista marketing, Allchin took to blogging on an official company blog about the many virtues of Vista. This week, he added a post on just how much of the 2003 vision actually did make it into Vista.
On the development side, Allchin was even more enmeshed. In the final days before Microsoft declared Vista done, Allchin and his technical assistant spent long hours testing arcane scenarios to try to spot bugs that either the development teams or the servers running automated tests might have missed.
As part of those tests, "I'm doing video calls with my mom in Boston," Allchin said during those last harried days in November. "I'm doing remote assistance to jump into a machine, and then I 'remote desktop' from that machine to another machine."
Allchin was also pushing for changes up to the very last minute, arguing that if there were bugs to be fixed, they should be.
"(If) there's a fix, I want to put it in," Allchin maintained. "It should be clear that date means not much to me, that quality is much more important."
Quitting time
But after months of sleepless nights, Allchin is ready for a break. He has been vague about future plans, saying he might do some contract work for Microsoft, but that's still up in the air. What is clear is that the Allchin era at Microsoft is over.
Allchin is skipping the big gala launch of Vista in New York, opting to preside over an internal company event in Redmond on Tuesday. A day later he will finish up at Microsoft and the next day he's headed on vacation. "February 1, I'm going to go where it's warm, on a boat."
Vista may be Allchin's final legacy, but he will also be remembered for other key initiatives: helping move Microsoft from a desktop software company to a formidable player in the server space and passionate advocacy for client software even in an age of networked computers.
"He's Mr. Distributed Computing," said Tod Nielsen, who worked with Allchin for years at Microsoft and is now CEO of software maker Borland. "He fundamentally has a belief that's the best way computing should be done."
Allchin will also be remembered for his role in the landmark Microsoft antitrust trial, where he was grilled about a Microsoft video that appeared to have been doctored, using different PCs in different parts of the video.
"He got caught up in that sideshow with the video stuff," said Nielsen. "It was really unfortunate. Jim had nothing to do with it. His role was (saying), 'I want a video set up to show X, and that was it.'"
Inside Microsoft, a new guard is taking over Windows management. The overall unit is now headed by former sales chief Kevin Johnson, while development is being led by Steven Sinofsky, who came over last year from the Office business, where he built a reputation for shipping products consistently and on time.
Ballmer has made it clear he doesn't want Microsoft to ever go five years between Windows releases again. But in its quest for speed, Microsoft has to make sure not to forget those all important details, especially now that its toughest critic won't be there.
Sievert, the Windows marketing executive, said Sinofsky has a big legacy to uphold. "In many respects, it will be Steven's job (to make sure) that focus on experiences, security and quality gets carried on."
Images
Behind the scenes for Vista
Photos from Redmond, where Microsoft is working hard to get the Windows update out of the door. November 8, 2006
Vista gets the shutter bug
The photo-importing wizard in Windows Vista has raised concerns. October 24, 2006
Security tweaks in Vista
Release Candidate 2 version lets people turn off feature. October 13, 2006
Power plans in Vista
Managing the drain on your laptop battery.June 2, 2006
Vista's got game
Taking advantage of 3D graphics and other features.March 21, 2006
Videos
- Allchin's imprint on Vista
CNET News.com's Charlie Cooper, Mike Ricciuti and Ina Fried assess Allchin's legacy. January 19, 2007 - Never-before-seen Vista features
Product manager Justin Hutchinson takes the CES floor to show off flashy new features. January 8, 2007 - A secure Vista
A tour of antiphishing and parental-control tools. January 27, 2006 - Does Vista mean business?
A look at Vista's office functions, including publishing and information sharing. January 27, 2006 - A view of Vista
Windows' chief answers questions from News.com readers. January 27, 2006 - Vista coming your way
More answers from Allchin. January 27, 2006
Credits
Editors: Mike Ricciuti, Leslie Katz
Design: Andrew Ballagh
Production: Kristina Wood