The Mad Titan has to eat, too. And sometimes, tacos and burritos inspire Thanos to practice his twerking.
In the movies, Thanos snaps half the world away, then retreats to a quiet life until the Avengers come gunning for revenge in Avengers: Endgame. But in the ad, the Snap simply inspires Thanos to twerk and dance around various images of the restaurant's food.
"This is a meme that I did for my taqueria," restaurant owner Luis Vazquez told me. "I never thought it was going to be so viral. All this is for fun and thanks to all the people who saw it."
Vazquez said Marvel hasn't reached out in any way, and that it was only meant for fun.
"I never really thought that this meme we did with some teenagers would go so far," he said.
Representatives for Marvel didn't respond to a request for comment. But we'd recommend you watch it now, in case their legal department doesn't take it lightly.
Fan reaction to the tweet, shared on Monday by Twitter user @goingonajournie, was right in the spirit of the spoof.
Some envisioned Marvel and parent company Disney going all superpowered on the cease-and-desist letters. Wrote Saryn Blackwood, "Listen guys, I'm sure they paid Disney every dollar they had to for rights to use Thanos. Their food looks amazing and their video editing skills are phenomenal. I'm sure they are flush with the funds necessary."
One observant Twitter user pointed out this isn't the restaurant's only venture into the world of wack-a-doo commercials.
And the ad does seem to have gained the eatery some fans.
Update, Aug. 13, 1:15 p.m.: Added quotes from restaurant owner.