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Vine arrives online with TV-like experience

The Twitter-owned video app is invading the Web after a yearlong head start on smartphones.

Click the TV Mode button to view videos in sequence and in full screen. Vine

Twitter-owned Vine has ported its loopy 6-second video service to the Web, letting users log in online to watch videos in their stream from their desktops for the first time. They can also "like," comment, revine, and share videos.

"This release is just a first step toward bringing you a richer, more enjoyable Web experience," Vine engineer Janessa Det wrote in a blog post.

Now almost a year old, Vine started its life as an iPhone-only application for shooting and sharing 6-second movies pieced together through bite-size clips. Since last January, the application has blossomed into a creative medium for YouTube stars, wanna-be comedians, and actual celebrities.

With its Web launch, Vine, which has more than 40 million users, is replicating most of what people have come to expect from its iPhone, Android, and Windows Phone apps -- save for the ability to actually create videos. The service also has introduced a Web-only feature called "TV Mode," which transforms a person's stream into a full-screen view of Vine videos that play in sequence. TV Mode is offered as a button in the upper right corner of the screen, and also works on any members' profile.