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Verizon, AT&T amp up data plans amid fiercer competition

The nation's top wireless providers are offering customers even more bang for their buck as part of limited-time promotions.

The top two carriers have announced more data for the money. Scott Webster/CNET

The back-and-forth game among the top US wireless providers over family plans got more interesting Friday as both AT&T and Verizon announced promotions.

AT&T has adjusted its $40 and $70 Mobile Share Value plans, boosting data by 50 percent in both. Anyone opting for the $40 plan will receive 3 gigabytes of monthly data instead of the normal 2GB bucket. The $70 option allows for 6GB, up from 4GB. There is no expiration date for those plans.

In addition, AT&T has extended the deadline for its on high-end family data plans to November 15.

The new rate plans are available to both new and existing subscribers.

Verizon, for its part, is boosting data for its $80 and $100 plans. New and current customers will now receive 10GB for $80 per month, up 6GB. The $100 option will get you 15GB of data use instead of 10GB.

In addition to the new rate plans, Verizon is also dangling a credit for anyone who brings their number over from a competitor. New customers who sign a two-year service agreement on a ported-over number or opt for the Edge plan will receive a $150-per-line credit.

Verizon has not announced an expiration date for its data plan.

Correction, 2:38 p.m. PT: The story mistakenly said the new $40 and $70 plans from AT&T had an expiration date of November 15. There is no expiration date.