Nike seems to have joined GM on the Transformers bandwagon.
Manolo's Shoe Blog--yes, we even read shoe blogs here at Crave--noticed these Transformers that convert from a sneaker into a toy robot. The fake sneakers, which come as the characters Convoy or Megatron, are half-size replicas of actual Nike sneakers and even come in a shoebox. (Have fun explaining these to airport security.)
The sneakers, available this May for about $30 from Takara Tomy, are no doubt part of the marketing blitz for the July 4 release of the new Transformers action movie. A Japanese ad for Nike Air Max Q sneakers, showing a pretty incredible life-size transformation, has already been put up on YouTube.
Discuss: Turn your Nikes into a Megatron
Be respectful, keep it civil and stay on topic. We delete comments that violate our policy, which we encourage you to read. Discussion threads can be closed at any time at our discretion.