The notebook PC manufacturer on Tuesday launched three Satellite notebooks created for more cost-conscious, smaller businesses.
Though small and medium-size businesses have fewer employees, which means lower sales, the sheer size of the market is an appealing opportunity for large PC makers such as Toshiba and competitors Dell, Hewlett-Packard and IBM.
Similar to consumer trends, smaller businesses have recently been moving toward notebook PCs. To capitalize on this trend, Irvine, Calif.-based Toshiba has added machines such as its Satellite M30 to the ranks of its small-business products.
Weighing slightly more than 6 pounds, the Satellite M30 comes in several styles. M30 models, differentiated mainly by software, include a 1.4GHz Pentium M processor and a 15.4-inch, wide-screen display, Toshiba said.
An M30-S309 model comes with 256MB of RAM, a 40GB hard drive and Microsoft's Windows XP Professional operating system. Prices start at $1,699. An M30-S309 Office Small Business Edition comes with the same features, includes a copy of Microsoft Office 2003 Small Business Edition and costs $2,039, the company said.
Toshiba also added two less-expensive Satellite models for small businesses. The Satellite P10-S429 comes with a 2.66GHz Pentium 4, 15.4-inch, wide-screen display, 512MB of RAM and a 60GB hard drive. Its price is $1,599.
The Satellite A10-S169 is the company's low-price notebook for smaller businesses. It comes with a 2.2GHz Pentium 4, a 15-inch screen, 256MB of RAM and a 40GB hard drive for $1,199.
All of the Satellites include wireless networking and a combination CD burner/DVD-ROM drive. The Satellite P10 and A10 models come with Microsoft's Windows XP Professional OS.
One, a 17-inch screen Satellite dubbed P25-S509, comes with a wide-angle screen, a 2.8GHz Pentium 4 processor, 512MB of RAM, a 80GB hard drive, a DVD burner and wireless networking.
The machine costs $2,199 and is similar to Toshiba's 17-inch. Although the $2,799 Media Center machine offers a faster 3GHz Pentium 4 and 1GB of RAM.
A version of the Satellite M30, named the M35, will also be available at retail.
Tuesday's announcement of the company's new consumer-oriented Satellite models comes just weeks after Toshiba.