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There's now an Amazon Dash button for Trojan condoms

Amazon's Dash program marks its first birthday by spawning buttons for kitty litter, Red Bull, razors and more.


Someone in America probably wants all four of these buttons, right?


Buying more Doritos at the simple push of a button sounds like an awfully dangerous idea. Let's hope Amazon knows what it's doing.

Last year, the e-retail giant introduced Dash buttons, which are small, Internet-connected buttons that people can click to purchase household goods like paper towels or detergent through Amazon. That announcement was just before April 1, 2015, and some reporters wondered if the concept was a joke. Guess who's laughing now!

To mark the first anniversary of these tiny widgets, Amazon on Thursday unleashed dozens more of them, tripling the current lineup to surpass 100 different buttons. The new buttons include Arm & Hammer cat litter, Energizer batteries, Peet's Coffee, Rid-X septic treatment, Trojan condoms, Zico coconut water and of course, Doritos.

"We heard loud and clear from customers that they wanted more brands, more categories, and more products in the program," Daniel Rausch, director of Amazon Dash, said in a statement.

He added that customers are now using Dash buttons more than once a minute, though avoided offering more specifics on the Dash business such as how many buttons have shipped out already.

Dash buttons are available to Amazon Prime members in the US essentially for free. Customers have to pay $4.99 upfront for each one, but that payment is then reimbursed after the first purchase using the button.

The Dash buttons are yet another way for Amazon to hook in customers and keep them from buying quickly consumable items from nearby grocery or convenience stores. Brands seem to love the program because it helps keep customers loyal. But now that Amazon has created a veritable vending machine of options for all kinds of everyday goods, one is left to wonder what's next. Is there going to be a fresh fruit button? Maybe a new furniture button?

But don't think too hard about what may be coming later, because there are now a lot more actual buttons to press already.

The full list of new Dash buttons available starting Thursday:

  • Ageless La Cure
  • Air Wick
  • Airborne
  • All Laundry Detergent (meaning the brand, not a button to order every single laundry detergent)
  • Angel Soft
  • Aquaphor
  • Arm & Hammer Cat Litter
  • Blue Sky
  • Brawny
  • Brita
  • Burt's Bees
  • Caleb's Kola
  • Carefree Feminine Liners
  • Charmin
  • Clorox
  • Dasani
  • David Sunflower Seeds
  • Derwent
  • Doritos
  • Downy
  • Eagle Pack
  • Energizer
  • Gain
  • Garnier SkinActive
  • Green Works
  • Hansen's Soda
  • Holistic Select
  • Honest Kids
  • Honest Tea
  • Hunt's Tomatoes
  • Illy Bottled Coffee
  • Illy Coffee
  • Jolie Paris
  • La Roche-Posay
  • L'il Critters Vitamins
  • Litter Genie
  • L'Oréal Paris Revitalift
  • Lysol
  • MegaRed
  • Milk Baby by Milk & Co
  • Milk by Klim by Milk & Co (men's line)
  • Move Free Joint Health
  • Mucinex
  • Nature Valley
  • Near East
  • O.N.E. Coconut Water
  • Ocean Spray PACt
  • Old Mother Hubbard
  • Orville Redenbacher's Gourmet Popping Corn
  • OxiClean
  • Peet's Coffee
  • Playtex Sport Tampons
  • Pure Leaf Iced Tea
  • Purina Beyond
  • Quaker
  • Quartet
  • Quest Nutrition
  • Rayovac
  • Red Bull
  • Rid-X Septic Treatment
  • Schick Men's Razors
  • Schick Women's Razors
  • Schiff Glucosamine
  • Seventh Generation
  • Slim Jim
  • Snuggle
  • Solid Gold Pet Food
  • Stacy's Pita Chips
  • Starbucks Doubleshot Coffee
  • Stayfree Feminine Pads
  • Trojan
  • Vanity Fair Napkins
  • Vichy
  • vitafusion
  • Vitamin Water
  • Wilson Jones
  • Wisk Deep Clean Laundry Detergent
  • Zico Pure Coconut Water

  • And here is last year's lineup, which is still available:

  • Amazon Elements
  • Bounty
  • Clorox wipes
  • Cottonelle
  • Depend
  • Digestive Advantage Probiotic Supplements
  • Dixie tableware products
  • Finish Dishwashing Detergent
  • Gatorade
  • Gerber Formula
  • Gillette
  • Glad trash bags
  • Greenies
  • Hefty Trash and Storage Bags
  • Huggies
  • IceBreakers
  • Izze
  • Kraft Mac & Cheese
  • Lärabar
  • Maxwell House
  • Mrs. Meyer's Clean Day
  • Olay
  • Orbit Gum
  • Optimum Nutrition Gold Standard 100% Whey Protein
  • Smartwater
  • Tide
  • Wellness pet food
  • Ziploc