The new wave in nav
The new wave in nav
Brian Cooley Editor at Large
Brian Cooley is CNET's Editor at large and has been with the brand since 1995. He currently focuses on electrification of vehicles but also follows the big trends in smart home, digital healthcare, 5G, the future of food, and augmented & virtual realities. Cooley is a sought after presenter by brands and their agencies when they want to understand how consumers react to new technologies. He has been a regular featured speaker at CES, Cannes Lions, Advertising Week and The PHM HealthFront™. He was born and raised in Silicon Valley when Apple's campus was mostly apricots.
Expertise Automotive technology, smart home, digital health. Credentials
- 5G Technician, ETA International
At the SEMA show in Vegas this week, Pioneer is showing off its next-generation all-in-one head unit: the Z1. It will combine all the usual high-end entertainment options, but what is most interesting is its navigation portion. This unit will run off an internal hard drive as opposed to the usual DVD. That means far richer map displays, interactive POIs, and a system that can learn and and come up with clever route options that take into account distance, posted speed limits, real-time traffic flow, and the kinds of trips you typically make. This will be the new modus operandi for all systems in this class, and you have to imagine that a day is coming when widespread penetration of these systems could radically redistribute traffic flow in our metro areas. The Z1 arrives in spring 2006.
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