The post, which followed one a minute prior saying the new album is coming out Nov. 10, got 165,000 likes in less than 10 minutes. At last check, it was nearing 600,000 likes after about an hour up.
Facebook, which owns Instagram, didn't immediately respond to our question about whether the traction on her post has set any sort of record. We're pretty sure Beyonce still holds the most-liked overall record with more than 10 million for her twin newborns. But the day is young.
In a third Instagram post Wednesday, Swift added that the first single from the new album will drop Thursday.
The pop star sent her Internet fans into a frenzy last week by deleting all her Instagram photos and removing her profile picture from Twitter and Facebook.
It's been three years since the release of her record-breaking album "1989."