Begun, the 4K streaming price war has.
Today Amazon said users who subscribe to its 4K versions of its video streams.won't have to pay extra to get
"We want to be the best entertainment destination for customers. We're confident that offering Ultra HD content, whether it's a TV series or a film, will help create the ultimate viewing experience and can't wait to start making it available this year," said Michael Paull, Amazon digital video VP.
The announcement comes on the heels of news that Netflix, which began delivering in April, will quietly raise its monthly rate to $11.99 for new subscribers who want access to the 4K stream.
Netflixof its standard HD package service from $7.99 to $8.99 for new subscribers on May 9th. Current subscribers who have been paying for 4K service prior to Aug. 12th were grandfathered into the older $7.99 a month plan until Aug. 12, 2016.
Amazon, meanwhile, has yet to begin its 4K streaming service, although it says it will roll the first programs this year. In addition to, they'll include s "Transparent," "Alpha House," and "Mozart in the Jungle."
To watch the 4K streams from Netflix or Amazon, you'll need a 4k TV with said to get Amazon 4K as well by early 2015.and the compatible app. , which handles Netflix 4K already, is