Short Take: Whittman-Hart, USWeb/CKS's new name
The recently combined Internet services firm of Whittman-Hart and USWeb/CKS has formally changed its name to MarchFirst. As of yesterday, the company will trade on the Nasdaq under the ticker symbol "MRCH." Chicago-based MarchFirst also announced an agreement with online toy retailer Toysrus.com. Under the deal, the firm said it will work with the company to improve its e-commerce site in areas such as order fulfillment, supply chain and branding strategy.
The recently combined Internet services firm of Whittman-Hart and USWeb/CKS
has formally changed its name to MarchFirst. As of yesterday, the company
will trade on the Nasdaq under the ticker symbol "MRCH." Chicago-based
MarchFirst also announced an agreement with online toy retailer
Toysrus.com. Under the deal, the firm said it will work with the company to
improve its e-commerce site in areas such as order fulfillment, supply
chain and branding strategy.