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Short Take: TiVo scores with NFL Hall of Famers

TiVo announced Wednesday that former San Francisco 49er greats Joe Montana and Ronnie Lott have joined the San Jose, Calif. based-company. Montana will become the "offensive coordinator, sports marketing." Lott, who also played for the Los Angeles Raiders and the New York Jets, will serve as the "defensive coordinator, sports marketing." In their new positions, Montana and Lott will help develop TiVo's sports marketing plan. Montana recently joined former teammates Harris Barton and Lott as a general partner of Champion Ventures, a venture capital investment firm for people involved in sports. Champion's venture partner, New Enterprise Associates, has invested in TiVo.

Natalie Weinstein Former Senior Editor / News
I spent a decade as a reporter and editor before joining the CNET News staff as a copy editor in 2000, right before the dot-com bust.
Expertise Copy editing. Curating, editing and reading newsletters of all stripes. Playing any word-related game, specifically Scrabble, Wordle and Boggle. Credentials
  • I've been a journalist for more than three decades. I was a finalist in the 2021 Digiday Media Award for Best Newsletter.
Natalie Weinstein
TiVo announced Wednesday that former San Francisco 49er greats Joe Montana and Ronnie Lott have joined the San Jose, Calif. based-company. Montana will become the "offensive coordinator, sports marketing." Lott, who also played for the Los Angeles Raiders and the New York Jets, will serve as the "defensive coordinator, sports marketing." In their new positions, Montana and Lott will help develop TiVo's sports marketing plan. Montana recently joined former teammates Harris Barton and Lott as a general partner of Champion Ventures, a venture capital investment firm for people involved in sports. Champion's venture partner, New Enterprise Associates, has invested in TiVo.