Short Take: Staples hires i-traffic for online ads, marketing
Staples has hired i-traffic as its online advertising and direct marketing agency for Staples.com, the company's e-commerce business unit. I-traffic will manage all online media planning and buying and creative development for Staples.com to help drive traffic to the site. I-traffic customers include Bertelsmann, DoubleDay Book Clubs, Beyond.com, ConsumerInfo.com, Disney Online, ESPN.com, SelfCare, USA Networks Interactive, Internet Shopping Network, and FirstAuction.
Staples has hired as its
online advertising and direct marketing agency for Staples.com, the company's e-commerce
business unit. I-traffic will manage all online media planning and buying
and creative development for Staples.com to help drive traffic to the site.
I-traffic customers include Bertelsmann, DoubleDay Book Clubs, Beyond.com,
ConsumerInfo.com, Disney Online, ESPN.com, SelfCare, USA Networks
Interactive, Internet Shopping Network, and FirstAuction.