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Short take: Drkoop.com pays big bucks for Go Network spot

Drkoop.com will pay Infoseek and Disney's Buena Vista Internet Group $57.5 million over three years to be the exclusive provider of health information on three Go Network Web sites and ABCNews.com, the company said in a regulatory filing today. It also will be the only pharmacy, health insurance, and clinical trials partner in Go Network's Health Center. Drkoop.com, which reported revenues of just $43,000 last year, filed for an initial public offering last month.

Drkoop.com will pay Infoseek and Disney's Buena Vista Internet Group $57.5 million over three years to be the exclusive provider of health information on three Go Network Web sites and ABCNews.com, the company said in a regulatory filing today. It also will be the only pharmacy, health insurance, and clinical trials partner in Go Network's Health Center. Drkoop.com, which reported revenues of just $43,000 last year, filed for an initial public offering last month.