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Short Take: AMD launches ad campaign

AMD is launching its first national television ad campaign to promote its Athlon processor. The commercial will use a comedy situation to show a performance comparison between the Athlon and Intel's Pentium III processor. The commercial will begin airing Sunday on ABC and ESPN and will appear in prime-time shows like Monday Night Football, among other slots.

is launching its first national television ad campaign to promote its Athlon processor. The commercial will use a comedy situation to show a performance comparison between the Athlon and Intel's Pentium III processor. The commercial will begin airing Sunday on ABC and ESPN and will appear in prime-time shows like Monday Night Football, among other slots.