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Short Take: Amazon picks Dell's PC line

Amazon.com has decided to standardize on Dell's corporate PC line called OptiPlex. Amazon also will buy Dell Latitude notebook PCs and Dell Precision WorkStations, the company said. The deal expands an existing relationship between the two firms. In March, the companies linked Web sites and now provide customized content for Amazon and Dell customers.

Kim Girard
Kim Girard has written about business and technology for more than a decade, as an editor at CNET News.com, senior writer at Business 2.0 magazine and online writer at Red Herring. As a freelancer, she's written for publications including Fast Company, CIO and Berkeley's Haas School of Business. She also assisted Business Week's Peter Burrows with his 2003 book Backfire, which covered the travails of controversial Hewlett-Packard CEO Carly Fiorina. An avid cook, she's blogged about the joy of cheap wine and thinks about food most days in ways some find obsessive.
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Kim Girard
has decided to standardize on Dell's corporate PC line called OptiPlex. Amazon also will buy Dell Latitude notebook PCs and Dell Precision WorkStations, the company said. The deal expands an existing relationship between the two firms. In March, the companies linked Web sites and now provide customized content for Amazon and Dell customers.