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Samsung rebadges Pentax K10D as GX-10

Samsung rebadges Pentax K10D as GX-10

Phil Ryan
Continuing its new tradition of putting the Samsung label on Pentax SLRs, Samsung this morning announced its intention to sell Pentax's K10D as the Samsung GX-10. That means, if you prefer the almost alliterative Samsung name to the shorter, punchier, Pentax moniker, you'll be able to get the same 10.2-megapixel, 11-point AF, weather-sealed digital SLR, complete with Pentax's sensor-shifting Shake Reduction system, with the brand name of your choice. Of course, in keeping with its renaming trend, Samsung is calling the mechanical image-stabilization system Optical Picture Stabilization (OPS) instead.

So far, Samsung has been tight-lipped about the price of its latest offering, though they have said that it will be available in October of this year. We'll be sure to update this post with pricing once Samsung decides to share that information.

Just in case you're concerned about finding lenses with the same logo as your camera, Samsung has also announced that it will have five "new" Schneider D-Xenon lenses available for its line of SLRs. Included in this five are a 10mm-to-17mm, f/3.5-to-f/4.5 fish-eye zoom; a 12mm-to-24mm, f/4 zoom; a 16mm-to-45mm, f/4 zoom; a 35mm, f/2 prime; and a 100mm, f/2.8 macro. Add these to the already existing 18mm-to-55mm f/3.5-to-f/5.6 and 50mm-to-200mm f/4-to-f/5.6 lenses, and Samsung will have a total of seven self-branded lenses before the world rings in 2007.