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RxCentric picks up $5 million

RxCentric said Tuesday that it has raised $5 million in a third round of funding from previous investors Insight Capital Partners, CHL Medical Partners, Exeter Capital Partners and Ventiv Health. New York-based RxCentric, which has raised a total of $21 million, develops software designed to enable pharmaceutical companies to customize and target their online marketing efforts. See complete list.

RxCentric said Tuesday that it has raised $5 million in a third round of funding from previous investors Insight Capital Partners, CHL Medical Partners, Exeter Capital Partners and Ventiv Health. New York-based RxCentric, which has raised a total of $21 million, develops software designed to enable pharmaceutical companies to customize and target their online marketing efforts.

See complete list.