Rules of the game
The portal battle is similar to a high-stakes game of "Monopoly," with the big players beefing up their properties to make their real estate valuable.
The biggest players in the portal battle are racing to add new features in an effort to become the home page for as many Netizens as possible. The result is a "Monopoly"-like landscape where the portals are snapping up smaller firms for their technology, then using it to make their real estate more valuable. To see some of the features the individual portals have added to lure Net users, roll your mouse over the portal "properties." (JavaScript-enabled browser required.)
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