Google's US political advertising report shows Trump as biggest spender

Transparency report shows who buys election ads and how much money they spend.

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Google has added data on US political advertising to its transparency report.

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President Donald Trump is Google's biggest political ad spender, as revealed in data added to its twice-yearly transparency report.

The report names US political advertisers who've spent more than $500 since May 31, and Google says it'll be updated each week, Reuters notes.

The Trump Make America Great Again Committee, which supports Trump and Vice President Mike Pence, is the country's top advertiser, having spent $629,500 in less than three months.

It was previously revealed to have spent $274,000 on Facebook ads between early May and the middle of July.


Political advertisers who've spent more than $500 on ads are named.

Google/Screenshot by CNET

Neither the White House nor the Trump Make America Great Again committee immediately responded to requests for comment.

It was followed by One Nation, a conservative political action committee, which spent $440,300, and Planned Parenthood Federation of America at $341,600.

Florida Gov. Rick Scott, a Republican, was the fourth biggest spender, with $324,300, as he tries to take Democrat Bill Nelson's Senate seat in November's midterm elections.

The intensity of the Florida Senate battle is evident in the spending data by location as well. The Sunshine State has seen the most money spent on political ads since the end of May, at $1,148,900. You can click into each state to see how much is spent in individual districts.

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It's possible to click into individual advertisers to see how many ads they've purchased -- Trump had bought 1,321 as of Thursday -- and a chart showing the amount spent over time.

The effort to create greater transparency follows Google, Facebook and Twitter's July apologies to Congress for mistakes regarding political content on their platforms, when the companies denied any bias.

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