Now playing:Watch this:
Paying to skip iPhone 5S launch lines
This year, the lines for Apple's iPhone 5S will be more tense than usual. No early preorders means fans need to visit a store to have the phone on launch day. And with reports of limited supplies, it also could be a challenge to get the color you want.
But hundreds of customers are avoiding the lines by hiring someone to hold their spot. TaskRabbit is a popular service for finding someone else to wait in line. So far about 250 TaskRabbit users have hired someone to wait in line for the iPhone 5S, paying an average of $14 an hour, according to Johnny Brackett, a spokesman for TaskRabbit in San Francisco. Last year, more than 300 people used TaskRabbit to hire someone to wait in line for the iPhone 5.