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Overture moving into German market

Internet search company Overture Services is moving into the German market. The company said Thursday that its new service, similar to its "pay-for-performance" U.S. and U.K. sites in which companies pay for their search rankings, will reach about 73 percent of German Internet users. The company, formerly known as GoTo.com, plans to reach Germany, Austria and Switzerland, and will have access to the customers of T-Online International, a subsidiary of Deutsche Telekom, and Freenet.de, both of which have signed on as affiliate partners. Overture said its search results will appear on America Online's German site beginning in April and will eventually appear on AltaVista Germany.

Internet search company Overture Services is moving into the German market. The company said Thursday that its new service, similar to its "pay-for-performance" U.S. and U.K. sites in which companies pay for their search rankings, will reach about 73 percent of German Internet users. The company, formerly known as GoTo.com, plans to reach Germany, Austria and Switzerland, and will have access to the customers of T-Online International, a subsidiary of Deutsche Telekom, and Freenet.de, both of which have signed on as affiliate partners. Overture said its search results will appear on America Online's German site beginning in April and will eventually appear on AltaVista Germany.