Apple Computer CEO Steve Jobs and Nike CEO Mark Parker on Tuesday unveiled new products that connect the Nike+ Air Zoom Moire, a new running shoe outfitted with a sensor and receiver, with an to report running data in real time and track joggers' progress.
The Nike+iPod Sport Kit, which will be available through the Apple Store in about three months, is expected to cost $29.
"Information on time, distance, calories burned and pace is stored on the iPod and displayed on the screen," according to a statement released by Apple. This information is also reported via iPod users' headphones as they run.
Runners can program a particular workout into their using "The Nike+ Experience" software, available July 13. While running, a woman's voice will inform runners of their progress. When the workout is done and the iPod is synced with the runner's computer, progress is charted.
The announcement took place at a New York event with, the Tour de France bicycling champion, who is training for his first New York City Marathon.
"If you can incorporate time, distance and calories burned together, and make it function for both the fitness runner and the high-level athlete, it will take working out to a whole other level," Armstrong said in a statement.