Move over, Apple AirPods. On Wednesday, Microsoft revealed its own take on cord-free headphones, . They're disc-shaped, feature integration with Microsoft Office apps, and will be available this holiday season for $249 (about £202, AU$371). They reportedly include tap-and-swipe controls that allow Android users to access Spotify playlists without touching your phone, and on-the-fly translation capabilities, with support for 60 languages.
But just like when AirPods came out, social media reaction was less about the price or the technology and more about the look.
Seems that some think they resemble those sticky round Avery labels.
Or ear gauges.
Or maybe the neck bolts on Frankenstein.
Or cattle tags.
Or clothing anti-shoplifting devices.
Or Princess Leia's hair.
Or Guinan's hat from Star Trek: The Next Generation.
Comparisons aside, some people want them once they're available. Others have issues.
"They look like they're competing with EarPods in terms of being shaped specifically so they fall out constantly," wrote one Twitter user. Said another, "I wear hearing aids and let me be the first to say that those ear buds are never going to stay in."
And the cost is shocking some.
If you've got $249 and want to try them out, the Microsoft Surface Earbuds will be available later this year.