The software maker said it hopes the unit, which it calls the Media/Entertainment & Technology Convergence Group, will help it tap new opportunities created by thewith other electronic devices. Microsoft said the unit will consolidate all the company's efforts around home entertainment technologies, specifically in regard to its work on and industry standards.
The media and entertainment sector is an area where Microsoft isas devices become more complex and demand the sort of multifaceted operating system that the company has long delivered for PCs. So far, Microsoft has focused most of its efforts around its Media Center software, a specialized version of its Windows XP operating system that has an extra interface designed to make it easier for people to view photos, music and video on a .
Earlier this year, Microsoft Chairman Bill Gates detailed his idea for the, a machine running on Media Center with a remote control that features a built-in LCD screen for programming recordings. The PC, known as the Windows Home Concept, would support Internet telephony, dual high-definition TV tuners and biometric security, and it has a built-in cable modem.
Redmond, Wash.-based Microsoft said it hired Blair Westlake, the former chairman of media giant Universal Television & Networks Group, to run the new unit. Microsoft also announced an expansion of its strategic relationship with media consultant Lieberfarb & Associates to further support the unit's efforts.