X

First Energy commits to a fleet of Lordstown Motors electric pickups

The Endurance EV pickup will be ready for deliveries as early as this November, according to the startup. Ohio's First Energy is one of the company's first customers.

Lordstown Motors Endurance electric truck rendering
Enlarge Image
Lordstown Motors Endurance electric truck rendering

The Endurance pickup should look something like this.

Lordstown Motors

Ambitious startup Lordstown Motors, a product of ' sale of its Lordstown, Ohio manufacturing facility, has a customer.

On Wednesday, the company announced Akron, Ohio-based utility company First Energy has signed a letter of intent to purchase 250 Endurance electric pickup trucks . First Energy said it's "proud to partner" with Lordstown Motors and hopes to support electric car growth in the areas it does business. The company operates in the midwest and mid-Atlantic regions.

Lordstown Motors Endurance electric truck rendering
Enlarge Image
Lordstown Motors Endurance electric truck rendering

In-wheel motors seems like a pipe dream, but Lordstown Motors says they're coming.

Lordstown Motors

Further details are slim, but the utility company said these electric pickups will become part of its vehicle fleet and deployed across regions to carry out utility work. Steve Burns, CEO of Lordstown Motors, said these kinds of relationships with local businesses are a key to the startup's success. The company plans to sell the Endurance pickup exclusively to commercial businesses at the start and believes its first vehicle will offer the right mix of equipment fleet operators require.

As for specs, we don't know incredibly much, though Lordstown Motors insists its EV truck will arrive with in-wheel electric motors. The technology is incredibly ambitious and no company has come close to commercializing the technology yet. Benefits include a further decreased number of moving parts compared to today's EVs, which the startup said translates to lower operation costs for fleets.

We'll see the Endurance pickup make a formal debut at the 2020 North American International Auto Show this summer. There, the firm also promised we'll see more than a concept vehicle, but a drivable prototype.

Watch this: Electric Hummer Truck by GMC (official Super Bowl teaser)

Tesla Cybertruck is like nothing else, and it'll be built in Austin

See all photos

Originally published Feb. 26.

Sean Szymkowski
It all started with Gran Turismo. From those early PlayStation days, Sean was drawn to anything with four wheels. Prior to joining the Roadshow team, he was a freelance contributor for Motor Authority, The Car Connection and Green Car Reports. As for what's in the garage, Sean owns a 2016 Chevrolet SS, and yes, it has Holden badges.
Sean Szymkowski
It all started with Gran Turismo. From those early PlayStation days, Sean was drawn to anything with four wheels. Prior to joining the Roadshow team, he was a freelance contributor for Motor Authority, The Car Connection and Green Car Reports. As for what's in the garage, Sean owns a 2016 Chevrolet SS, and yes, it has Holden badges.

Article updated on February 28, 2020 at 11:44 AM PST

Our Experts

Written by 
Sean Szymkowski
CNET staff -- not advertisers, partners or business interests -- determine how we review the products and services we cover. If you buy through our links, we may get paid. Reviews ethics statement
Sean Szymkowski
It all started with Gran Turismo. From those early PlayStation days, Sean was drawn to anything with four wheels. Prior to joining the Roadshow team, he was a freelance contributor for Motor Authority, The Car Connection and Green Car Reports. As for what's in the garage, Sean owns a 2016 Chevrolet SS, and yes, it has Holden badges.
Why You Can Trust CNET
174175176177178179180+
Experts Interviewed
030405060708091011121314+
Companies Reviewed
108109110111112113+
Products Reviewed

We thoroughly evaluate each company and product we review and ensure our stories meet our high editorial standards.