Today is the big day. But not everyone is too excited about it.
After announcing plans in January to beautifully simple, intuitive user experience."that covers all of its many services, the search company said that it would make for a "
"The CNIL and the EU data protection authorities are deeply concerned about the combination of personal data across services," the letter reads. "They have strong doubts about the lawfulness and fairness of such processing, and about its compliance with European Data Protection legislation."
The European Union's Justice Commissioner, Viviane Reding, has come out in full support of the French initiative, and has even chastised Google for ignoring the CNIL's calls.
Reding has been leading an EU-wide fight for data protection since January when she and her team unveiled a comprehensive reform that would attempt to improve the safekeeping of user data across the Internet.
"Today, vast amounts of personal data are transferred and exchanged, across continents and around the globe in fractions of seconds," Reding said in a statement at the time. "The protection of personal data is a fundamental right for all Europeans, but citizens do not always feel in full control of their personal data. My proposals will help build trust in online services because people will be better informed about their rights and in more control of their information."
Reding proposed that Web users have ready access to all their data, and have the ability to transfer it from one service to another. Reding would also like to see companies operating in the EU to destroy user data when there is no "legitimate grounds for retaining it." If the European Parliament and Member States approve the proposals, they would be implemented two years after adoption.
Soon after Google announced the change, it was posed several questions by U.S. lawmakers who were concerned it might hurt users., Google said that the revision is designed to make things "simpler," and that it has been doing this "for a long time." The company also confirmed that it's not collecting more data from its users.
"In particular, Google fails to inform its users that the new privacy regime is based on its own business imperatives: to address competition from Facebook' to grow its capacity to finely profile and target through audience buying; to collect, integrate, and utilize a user's information in order to expand its social media, social search, and mobile marketing activities ... and generally to expand its DoubleClick (advertising) operations," the complaint read.
Google has not immediately responded to CNET's request for comment on its possible legal troubles.