Broadband Internet provider Excite@Home has divested most of its ownership stake in Enliven, a multimedia, or "rich media," advertising unit. The unit will become an independent, privately held company funded by Sage Hill Partners. Scott Kliger, now a general partner at Sage Hill, is a founder of Enliven, which was formerly known as Narrative Communications. Excite@Home purchased Narrative in 1999.
During the fourth fiscal quarter, Excite@Home took massive write-offs as it exited certain "non-core" businesses. The company has committed to a plan of primarily focusing on its high-speed Net services and attaining profitability, rather than struggling to make a business out of online media properties. Excite@Home will retain a minority stake in Enliven and will use the company's services.