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CNET News.com feature: Big media hunts for Web cred, again

From News.com, a look into the recent climate of media acquisitions.

Caroline McCarthy Former Staff writer, CNET News
Caroline McCarthy, a CNET News staff writer, is a downtown Manhattanite happily addicted to social-media tools and restaurant blogs. Her pre-CNET resume includes interning at an IT security firm and brewing cappuccinos.
Caroline McCarthy

This summer has been an unusual hunting season for the start-up world, with nascent Internet companies firmly in the crosshairs of major media conglomerates.

This month alone, Hearst Publications purchased social-shopping site Kaboodle, The New York Times "absorbed" the Freakonomics blog, and bookmarking start-up Clipmarks was rumored to be in the midst of a deal with Forbes.

In July, cable conglomerate Discovery Communications snapped up eco-blog TreeHugger. And this spring, CBS Interactive acquired both music community Last.fm and finance video blog Wallstrip.

Read the rest of the CNET News.com story here.