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Chevy gets punk'd

Chevy gets punk'd

Trying to increase consumer engagement, Chevrolet held a contest for people to make their own Chevy ads on its Web site. Some environmentalists took up the challenge by using footage from an ad for Chevy SUVs with text laid over, pointing out the car's poor emissions and fuel economy. The people running the contest obviously weren't filtering the submitted ads, because two of the environmental videos made it up on the site. Click here for the video.