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Panasonic's CES 2015 press conference: Join us Monday (live blog)

The Japanese electronics maker is packing 4K into everything with a screen and will use CES 2015 to talk up its post-plasma vision for the TV market.

Panasonic's Lumix DMC-LX100 is one of the companies newer cameras capable of shooting 4K video. Sarah Tew/CNET

If 2014 was the year that "ultra HD" 4K gained ground, then this is the year that will test whether it truly takes over-- and Panasonic is banking on having something to show for when 1080p finally gets bumped.

At the annual Consumer Electronics Show in Las Vegas this week, the Japanese electronics giant will be peddling both new products and the promise of a future where 4K is commonplace not just in television sets, but in every form of video recording gadget out there. That includes camcorders and digital cameras, which Panasonic will show off front and center at the expo with new models, with attention focused on its 4K-capable Lumix line.

However, all eyes will be on what Panasonic brings to the table in the 4K television department to compete with Samsung and LG. Last year was the company's first post-plasma CES after it announced in October 2013 that it would discontinue sales of plasma TV products in 2014, effectively signaling the death of superior plasma-quality picture. This year we'll look for what Panasonic delivers with OLED sets and its experiments with newer, Quantum Dot technology -- and whether it can wow crowds with concept products like curved and bendable displays.

Panasonic's press conference starts at 10 a.m. PT on Monday. CNET we'll there bringing you all the news and commentary from inside the Mandalay Bay hotel on the Las Vegas Strip. I'll be live blogging along with Nic Healey and photographer James Martin will be capturing live moments from the event.

Tune in to CNET's live blog of Panasonic's press conference

To check out when the press conference starts in your timezone, head on over here.