It will license its name, however, so that other companies can build and sell phones under its brand, according to Bloomberg (in fact, the DTEK50 itself was designed by Alcatel). In addition, BlackBerry CEO John Chen said that in keeping with this strategy, a "BlackBerry" phone with a keyboard will launch.
Though no further details were given, this should be good news to BlackBerry fans. In its heydey, the company's handsets were known for two things: its secure software and its physical QWERTY keyboards, which made typing easier and more comfortable.
The last keyboard-cladded phone was the Priv, launched back in November 2015. The device was also BlackBerry's first foray into Google's Android operating system. According to one AT&T executive, however, the Priv struggled with sales, due to BlackBerry loyalists who found the transition to Android difficult.
BlackBerry declined a request for comment.