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Amazon Black Friday deal blowout: More Xbox discounts, Amazon device sales and Whole Foods turkeys, too

Amazon is revving up the discounts for Thanksgiving week.

Update, Nov. 17: Going forward, we're tracking the best Amazon deals here.

Amazon has revealed its expanded plans for Black Friday sales, including a long list of specific discounts and deals on Xbox bundles, TVs, electronics, Chromebooks, toys, board games, furniture, apparel, outdoor equipment -- and everything else under the sun. These details are above and beyond the extensive discounts on Amazon devices -- Fire tablets, Fire TV streamers, Echo speakers and the like -- that the world's largest online retailer revealed earlier this month. 

We'll share our quick takeaways from the latest announcements below, but note that CNET may get a share of revenue from the sale of the products featured on this page.

With that disclosure in place, here's what you need to know.

Fire TV recast, Ring Video Doorbell 2 and Echo Dot Kids Edition join Amazon device sale: Amazon had already signaled a long lists of devices it was deeply discounting starting as soon as Friday, Nov. 16. But in addition to the list it disclosed on Nov. 2, the following products have been added:

  • The newly released Fire TV Recast DVR -- which we quite liked -- gets a $50 discount, and will be on sale starting at $180.
  • The Ring Video Doorbell 2 (read the CNET review) will sell for $139 ($60 off), and Amazon will throw in a free Echo Dot to boot. (Best Buy is offering the same deal.)
  • The Echo Dot Kids Edition ("You know... for kids!") will start at $50 ($20 off), with a three-pack available for $100 (save $110). 
  • Amazon will sell an Echo (RED) edition for the same $69 discounted price as other models in its smart speaker line (normally $99), with $10 of every such sale going to the Global Fund

Read: Sick of gray? The Product Red Amazon Echo is back in stock ahead of Black Friday


This unassuming black box is a great gift for cord-cutters.

Ry Crist/CNET

There are some newly announced TV deals, but none of them are particularly exciting. My colleague David Katzmaier has pulled together the best Black Friday TV deals so far. When presented with Amazon's list (see below), he said, "None of the TV deals (Fire TV Editions, Sony X850, Samsung QLED) are any better than any of these. Best Buy's Fire TV Edition prices are better, and the Sony and Samsung prices are standard fare." So there you have it. 

Read: Black Friday TV deals 2018: The best and the cheapest

Amazon has the same solid Xbox and Switch bundles as other retailers, with some notable Xbox additions. So far as we can tell, it looks like Amazon will have the same basic Xbox One S bundles (likely starting at $199) and Xbox One X discounts ($399) as most other major retailers. But while rival retailers are generally only advertising the $199 Minecraft bundle, Amazon seems to be offering some decent alternate game bundles -- Fallout 76, NBA 2K19, Battlefield -- for just $30 more. 

Amazon is also confirming that it will have the same Mario Kart Switch bundle as nearly all other retailers. Weirdly, Amazon's release doesn't mention the PS4, but we'd be shocked if that $199 Spider-Man bundle wasn't available there, too.  

Read: Black Friday 2018: Best PS4, Xbox One, Switch deals

You can get early access deals via Alexa. Have an Echo device? Chat up Alexa from Saturday, Nov. 17 at 9 p.m. PT through Wednesday, Nov. 21 at 9 p.m. PT and ask "Alexa, what are my deals?"

There's a Thanksgiving turkey tie-in to Whole Foods. Yes, really. Through Thanksgiving Day, Prime members can save on turkeys and even reserve them in advance at Synergy!

Some sale prices start Friday, Nov. 16, with more product discounts flowing in through Friday, Nov. 23. 

Read: All of Amazon's Black Friday deals on Echo, Fire tablets, Kindle e-readers and Fire TV Stick

Prefer to scour Amazon's full Black Friday teaser yourself? Here are the key details on the electronics, smart home and other related categories, directly from Amazon's press release:

Amazon Devices


Smart Home


Audible, Music, & Books

  • For a limited time, save 53 percent on an Audible membership for 3 months at $6.95 a month
  • For a limited time, new Amazon Music Unlimited customers can get three months of the premium streaming tier for just $0.99 and enjoy unlimited access to more than 50 million songs and hands-free listening with Alexa
  • Save up to 80 percent on select Kindle best-selling books
  • Get three months of Kindle Unlimited for $0.99 - Enjoy unlimited access to over 1 million books, popular magazines and thousands of books with Audible narration. Offer valid for new subscribers only

Whole Foods Market

  • Through Nov. 22, customers will be able to purchase select organic ($3.49 per pound) and no antibiotic ($2.49 per pound) turkeys, and Prime members will save even more on turkeys ($2.99 per pound organic, $1.99 per pound no antibiotic). Customers can reserve their turkeys in advance at Prime members who place their orders in advance online will be eligible for the lower prices on turkeys.
  • Through Nov. 22, customers who are not yet Prime members can receive $20 off their next Whole Foods Market in-store purchase of $20 or more when they sign up for Prime at New members can try Prime free for 30 days, full promotion details are at

We'll continue parsing Amazon deals as more are revealed. 

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