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HolidayBuyer's Guide
Tablets

Amazon Fire HDX 7 hits AT&T stores on Friday

Amazon's 7-inch tablet sells for $100 with a two-year contract or $50 when purchased with the Fire Phone.

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AT&T now offering the 7-inch Amazon tablet online and in-store. Josh Miller/CNET

AT&T will soon have a product to pair with Amazon's struggling Fire Phone.

On Friday, the Dallas telecommunications provider will begin selling the Kindle Fire HDX 7 , Amazon's latest tablet. By itself, the Fire HDX 7 costs $100 with a two-year contract, or $10 a month over 20 months.

AT&T is also offering the Fire HDX 7 for $50 when purchased with the Fire Phone, which starts at 99 cents with a two-year contract. The promotion runs through November 20, and both devices will require two-year contracts.

While Amazon may boast the largest online storefront in the world, it hasn't had the same success with the Fire Phone. After debuting in July with a contract price of $200, the Fire Phone was discounted to 99 cents two months later. For many, the rapid reduction in price confirmed what some had suspected: that the Fire Phone was struggling in the marketplace.

Amazon has had better luck with tablets, with the original Kindle Fire making waves when it debuted in late 2011 for $199. It was the first mainstream low-cost tablet that cemented Amazon's push into the hardware business.

Corrected at 3:01 p.m. PT: To correct the headline of the story, which mistakenly said Thursday.