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AR tool lets you bring home a virtual Sony Bravia

Sony joins other TV makers in offering an augmented-reality tool that lets consumers see how a television would look in their home.

Sony has joined Panasonic and Toshiba in releasing an augmented-reality tool that lets users "visualize" the panels in their homes. As with its competitors' systems, a marker has to be printed and positioned accordingly, though Sony is taking a different approach to displaying the superimposed TV.

Rather than showing the AR image on a smartphone's screen, a photo of the surrounding space has to be uploaded to a Web site, which will prompt the users for the Bravia TV's model and render the composite picture. Watch the video above to get a better idea of the whole process.

(Source: Crave Asia via Engadget)