Apple might be adding another notch onto its acquisition belt.
The iPhone-maker is acquiring Shazam, the popular music recognition app, according to TechCrunch. The report suggests that it's adding the app to its portfolio in order to bolster Apple Music functionality.
London-based Shazam, whose app can also identify movies and TV shows, is expected to sell for "nine figures" or "around £300 million ($401 million)," according to TechCrunch's sources.
The claims are unconfirmed. Neither Apple nor Shazam immediately responded to a request for comment.
reading•Apple reportedly acquiring Shazam music recognition app
May 21•Apple might launch cheaper HomePod under Beats brand
May 21•WWDC 2018: All the rumors on iOS 12, iPad Pro, new MacBooks and more
May 20•iPhone 2018: Most-wanted features
May 18•Get to know the new AI-powered Google News app