You look down at your iPhone.
Gosh, it's so out of date.
Yesterday, Apple announced the beautiful new iPhone 7. At first, you thought you could wait. After all, you've already got a perfectly good iPhone 6S/6S Plus/6 Plus/6, and the iPhone 7 looks identical!
Then, you saw the gaping hole in the bottom of your phone. The one that he-who-pronounces-aluminum-properly saw fit to fill. One glance, and your trendy friends would see through your meager attempts at deception.
But there's no need to spend next month's rent on an iPhone 7 to hide your shame.
That's what Apple Plug is for.
One little sliver of that same aluminium, and your worries are gone.
Visit the official Apple Plug site for more.