Following the introduction of its new 1.4GHz Athlon desktop processor this week, Advanced Micro Devices has reduced prices on an existing Athlon chip. The list price of the 1.26GHz Athlon was reduced from $219 to $199, a 9 percent drop. List prices on the company's 1GHz, 1.1GHz and 1.3GHz desktop Athlons stayed the same at $160, $179 and $230, respectively. The newest 1.4GHz Athlon lists for $253.
Although AMD publishes wholesale, or 1,000-unit list prices for its Athlon chips, the processors can often be found for much lower prices.