Free COVID at-home test kits Omicron vs. delta New Google Maps features Jack Reacher trailer Walmart PS5 and Xbox Series X restock Cyber Week deals

Airbnb's IPO soars, clinching a valuation of $100 billion

The short-term rental company sees its share price more than double as trading kicks off.

air-bnb-logo-laptop

Airbnb rang the opening bell for its IPO on Thursday.

Angela Lang/CNET

It's been a long time coming. Speculation over Airbnb's initial public offering has been in the works for at least half a decade. On Thursday, the short-term home rental company made its debut on Wall Street with its share price opening at $146 and closing the day at $144 per share. 

That's more than double the $68 price Airbnb set on Wednesday night before trading kicked off. And far higher than the $44 to $50 per share target range the company initially announced earlier this month. 

Airbnb's share price skyrocketed during early trading, at one point rising as much as 140%. The high share price puts the company's valuation at around $100.7 billion, according to the Wall Street Journal, meaning it's now worth more than the Marriott and Hilton hotel chains combined. Earlier this year, during a fundraising round in April, Airbnb was privately valued at about $18 billion.

Unlike many other Silicon Valley startups, Airbnb has periodically shown it can turn a profit. That has impressed investors who are betting the San Francisco-based tech company can make its mark on the travel industry. Since it launched in 2008, Airbnb has gone from a website accommodating couch surfers to one that has a massive online presence. It now lists millions of homes for rent in nearly every country on Earth.

While Airbnb's start as a publicly traded company looks bright, its business has still taken a hit from the novel coronavirus pandemic. Tourists and travelers around the world have largely stayed close to home and followed shelter-in-place mandates, meaning fewer bookings for the company.

"Our financial results for the first nine months of 2020 were materially adversely affected," Airbnb wrote in a November filing with the US Securities and Exchange Commission. "We expect that COVID-19 will continue to materially adversely impact our bookings, revenue and business operations in future periods."

Airbnb said bookings on its platform fell by 72% in April from the year before. But, in June through September, the company said it began to see a rebound with bookings down around 20% from the year prior. To mitigate those losses, Airbnb laid off 1,900 employees, about 25% of its staff, in May. And it raised $2 billion in debt funding in its April fundraising round. 

It's also been a bumpy road for the company on the regulatory front. Airbnb has seen scrutiny from lawmakers and faced battles with local governments from San Francisco to New York to London. They say the company is at least partially responsible for rising rents and displacing long-term tenants. Though Airbnb has worked out deals with regulators in many cities, it's had to scale back its offerings and adjust to new rules. 

"We are subject to a wide variety of complex, evolving, and sometimes inconsistent and ambiguous laws and regulations," Airbnb wrote in its November filing. "And that could cause us to incur significant liabilities including fines and criminal penalties."

Airbnb has also had to work to stay competitive with hotels and similar sites like VRBO vacation rentals. Over the past couple of years, it's expanded its business from just short-term home rentals to letting travelers book day trips and restaurant reservations. It's also partnered with major landlords in CaliforniaFlorida and New York that allow for Airbnb rentals through their buildings -- although some of those deals have fallen through.

Eric Schiffer, CEO of private equity firm Patriarch, which has no stake in Airbnb, said that even though the past few months of ups-and-downs have been "emotional whiplash" for the company, the fact that its IPO is "making investors go wild" shows it has a solid business model.

"Airbnb will face a hail of fire from legislative attempts to protect communities," Schiffer said. "But it won't stop people's thirst for exquisite modern-day experiences."

Airbnb started trading on the Nasdaq under the symbol ABNB on Thursday. Morgan Stanley and Goldman Sachs led its IPO.

Now playing: Watch this: How to save money on vacation home rental sites
1:21